What the Green's Could be

I recently re-watched one of my favourite TED talk videos about leadership and messaging (Simon Sinek): http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.html, and it reminded me of the two things I think we need to do to turn the Green Party into legitimate community leaders:
1) Define, clarify and communicate who we are more effectively
2) Build relationships and establish Green Party members as community leaders.

To steal the model from Simon Sinek, I would want the Green Party (Canada or Ontario) to re-organize around this:

Why: We are community leaders who are interested in identifying problems and solving them. We are fundamentally committed to leaving the world a better place than we found it.

How: We build relationships with people from a wide variety of ideologies, religious beliefs, genders, ethnicities, capabilities, etc. In these relationships we talk about how our communities could be better. We combine these conversations with sound, scientific analysis to create comprehensible policies. We work with other political parties to implement these policies

What: We want you to vote for us, to join us and to help us move away from a divided politics of fear to a politics of good ideas and solving problems.

What it means on the ground:
Practically, this means several steps:

1. Resources need to be shifted to hiring organizers with experience building volunteer organizations. These organizers need to be given a region that they have the responsibility to assist in developing organisational capacity.
2. Candidates, campaigns, messaging teams need to be motivated to shift away from talking about why our ideas are right, and towards how our ideas connect to the "why" message  above.
3. EDAs and CAs need to develop the ability to identify ways their communities could be better and to find ways to help other community leaders solve those problems.